AI Insights · Timothy · April 2025
Top 5 Decoration Games in Brazil: Q1 2025 Performance
Discover the performance trends of the top 5 decoration games in Brazil during Q1 2025, based on Sensor Tower data.
In the first quarter of 2025, the decoration games category in Brazil saw varied performance across the top five apps on a unified platform, according to Sensor Tower data.
Gardenscapes from Playrix maintained a strong presence with weekly revenue peaking at around $153.7K in early February. Downloads showed a gradual decline from 78.7K at the start of January to 36K by the end of March. Meanwhile, active users fluctuated, starting at 1.67M and ending at 1.61M.
Travel Town - Merge Adventure by Moon Active experienced a dip in weekly revenue to $125.5K in late February, with a recovery to $145.5K by the end of March. Downloads peaked in mid-January at 74.1K, while active users remained relatively stable, ending the quarter at 211K.
Homescapes, also from Playrix, saw consistent weekly revenue, reaching $63.6K in early January. Downloads decreased from 35.1K to 15.1K over the quarter, with active users following a similar downward trend from 483.6K to 281K.
Seaside Escape®: Merge & Story by Microfun Limited reported stable revenue, peaking at $47.7K in early February. Downloads dropped from 45.8K at the beginning of the year to 12.5K by March's end. Active users showed some recovery towards the end of the quarter, increasing to 64.6K.
Finally, Toca Boca World from Toca Boca AB experienced a decline in revenue from $48.7K to $31.1K. Downloads remained robust, peaking at 178.8K in late January, while active users saw fluctuations, closing the quarter at 1.89M.
For more detailed insights and data, visit Sensor Tower.